Franchise Territory Mapping

Atlas Mapping, based in the UK, is at the forefront of delivering cutting-edge Franchise Territory Mapping and Franchise Territory Management services to the worldwide franchise market.

Atlas Mapping’s innovative approach and revolutionary products and services have secured long-term relationships with long-established brands like ChipsAway, Countrywide Signs and OvenClean.  Simultaneously, a hands-on, consultative approach with younger franchises such as Puddle Ducks, Plug and Play and Kare Plus has provided a solid foundation for successful growth of their networks.

Franchise Territory Mapping

The sustainable success of a franchise relies on an intelligent approach to franchise territory mapping.

The Atlas Mapping approach to territory design emphasises the involvement of the franchisor in the process.  By fully understanding the business, trade area and customer profiles, Atlas Mapping’s territory design will allow the allocation of justifiable, serviceable and commercially-viable territories to franchisees.

The Atlas Mapping approach is:

• Focussed on the optimum, not the maximum number of territories
• Analysing existing locations for a better understanding
• Proposing different territory models and discussing which is best
• Ensuring perfection with meticulous quality control

International experience allows Atlas Mapping to work alongside franchisors from the launch phase right the way through to capturing a global market.

Franchise Territory Management

In September 2011, My Franchise Atlas was launched to provide the superior and innovative solution to the problems being faced during the franchise sales process. 

My Franchise Atlas is a web-based solution that provides franchisors and consultants the ability to manage their territories from almost any device.

Territory management made simple - a single system to:

• Visualise your entire territory network and sales opportunities
• Manage multiple brands across one or more countries
• Explore underlying demographics and edit territory borders – control crucial franchise negotiations
• Manage each territory’s status and franchisee / candidate information
• View and plot points of interest in relation to your territories

Atlas Mapping is founded on strong principles and ethics that stem from a passion for perfection, knowledge, and an understanding of how modern technology can bring significant return on investment for a franchise.  The team has been responsible for the development of territory networks for over 100 brands.

To make an enquiry about the above services, please fill in your details below:

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